From Data to Environmental Action

Overview

Objectives/Goals The objective of this project is to determine the best way to educate people about environmental issues so that they will want to participate in environmental activism. Methods/Materials Beach Cleanup Data from Save our Shores, posters, surveys. I analyzed the raw beach cleanup data in Microsoft Access by writing my own sql code to organize it by year.I then made posters using this data with different implied messages (positive, negative, and none). I wrote a survey asking people to sign up for a beach cleanup and compared the number that said yes for each type of poster. Results I found that showing people positive data had a higher percentage of volunteers then showing negative data. The difference between control and the positive was too small to be statistically significant. Conclusions/Discussion I found that showing people local, positive data had the best effect on motivating people to participate in environmental activism.

Awards (1)

• Third Place

Competition history

• CSEF 2018 Behavioral & Social Sciences · Entry S0409

Resources

• CSEF project summary ↗

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